At first glance, Confusing is the opposite of Vague. They’re wearing something very fashion forward that you either absolutely love … or love to hate. Now, this is actually a really great branding tactic and an outward display of authenticity and being who you are.
Earlier this year we decided to ditch this very method of growing our own email list. We made every single branding exercise and worksheet on our site available for direct download without the exchange of an email address.